Quote:"Paper Planes" still flies, but "Pink Moon" has been eclipsed, while "How to Save A Life" remains vital. All three songs owe their place in most readers' consciousness to the music supervisors who championed them. A decade after their redefining synchs, these songs have a widely varying footprint, depending, in part, on how big a radio hit they were at the time of their new ascents.

Movies, TV and advertising have always had the power to jump-start a record, but their power was magnified in the mid-'00s, as radio programmers became less likely to pluck a record from total obscurity, or look for "bringbacks" among those songs that had garnered little initial attention. Radio's "promotional consideration" scandals had the perverse effect of leaving radio more in lockstep with record labels' priorities. Music supervisors used their big megaphone to bring some seemingly eclectic choices to public attention. It's a practice that continues now with the re-emergence of Empire of the Sun's "Walking On A Dream," or Haley Reinhart's TV-sport-driven "Can't Help Falling In Love."

Quote:Baylie ‏@baylietema 1h

I remember watching Haley Reinhart on American Idol season like 10 and now her remake of Can't Help Falling in Love is making me cryyy

(08-05-2016, 01:41 PM)Tusk Wrote: Article about how advertising 'synchs' have brought old songs back into contemporary consciousness mentions Haley's cover ....

Quote:Just goes to show the serendipity and timing of Haley signing w/ Ole shortly after being released by Interscope..... although there were synchs back then, it seems to be a much bigger player nowadays w/ so many avenues of media reach, and Ole, being a forward thinking company, has Haley as one of their clients spearheading this growing revenue stream for song writers and artists

Quote:Mary Ann Perez shared Love What Matters's video.
1 hr ·

Her voice is heart stopping! Love it!

Quote:Kenneth Lane

Beautiful and very talented. Thanks for sharing, Mary Ann! Her voice reminds me of Amy Winehouse!